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2012 Social Media Marketing Industry Report

"Are you wondering how your peers are using social media? Wondering if you should focus on Google+ or Pinterest? In our fourth annual social media study, more than 3800 marketers reveal where they focus their social media activities, how much time they invest and what the rewards are." 

Mines the all important sources and steps to supercharge your social media, and interrogates current trends this year and how to use the trends to your advantage.
Notes that use of social media is still increasing, with 83% of businesses reporting that they use marketing strategies that employ these media.
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