Powerful research and creation tool for publishers and bloggers: Google Think Insights
When the tool is potent and efficient, Google has learned there is no need for media hype.
The Databoard for Research and Insights
Google has just unveiled a nice little data sharing tool for businesses that aims to keep up with the latest data available from studies Google chooses to include. It lets you easily get right to the data points you’re looking for, and share them with others in visually appealing ways.
The tool is called the Databoard for Research Insights, and taps into the company’s most recent research. While it only includes a handful of studies right now, Google intends to update it with new research frequently.
Features of the Databoard for Research Insights
- Mobile research moments
- New multi-screen world
- Mobile in store research
- Mobile planet
Most research studies set out to answer a specific question, like how people use their smartphones in store, or how a specific type of consumer shops. This means that businesses need to look across multiple pieces of research to craft a comprehensive business or marketing strategy. To address this need, the Databoard allows users to curate a customized infographic out of the charts or data points you find important across multiple Google research studies. Creating an infographic is quick and easy, and you can share the finished product with your friends or colleagues.
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Before leaving, please let us no what you think about the potential for this product in the work you do.