ï»¿What you'll gain in this article about sharing:ï»¿
- Creating exceptional content is the first step.
- If all you do is post great content, it will go unnoticed.
- Using emotion, timing, design, and distribution effectively will make your content share-worthy
You want every article you write to go viral, right? And, everyone boasts that there is a five step strategy that will work every time.
That isn't true, and I won't deceive you.
I will share with you, however, an infographic that captures my thinking on how to connect with real people so that they want to share what you offer them.
Of course, excellent content is essential, but that alone will not make your posts gain mass appeal. Lots of people are creating the same great kind of content and failing to bring in traffic.
You've got to have mojo.
My most recent article "How to Be Ignored in Social Media - Go Headless" practically wrote itself, and gained popularity because I was in the writing zone - connecting with my audience. I used emotion and a snarky tone to engage readers in a simple, but important topic.
You need honesty and flare to set your post apart, and the infographic below covers five elements you have to use brilliantly to attract an audience that shares: